Turning ideas into brands & pixels into impact.

In 2015, Barbara discovered her passion for digital communication, web design, and social media while creating branding for her mother’s restaurant. What began as a passion project soon blossomed into a digital marketing agency, allowing her to help many small businesses, associations, and individuals craft compelling brands and establish a strong online presence.

Beyond her entrepreneurial work, Barbara is a university lecturer and researcher with a PhD in Management Sciences from Université Côte d’Azur. She has taught over 2,000 students, offering courses on digital marketing, e-business, social media strategies, information systems, and innovation management. Her research explores how digital technologies, such as augmented reality, can enhance communication and influence behavior, particularly in the domain of environmental sustainability. Her work is communicated in scientific journals and presented at conferences. More about her academic work here.

While Barbara leads the agency, she frequently collaborates with other talented individuals – photographers, legal advisors, and artists – to deliver tailored solutions to enhance your brand’s digital presence.